No doubt you watched the debut installment of Nigel Sylvester's POV BMX series, Go!, in which he conquered the streets of NYC by bike. I mean, the thing has almost 2 million views on YouTube. If you missed it, you were living under a rock. Today, however, Nigel is back for the sequel, which finds Nike-backed pro cruising the star-studded streets of LA by helicopter, BMX, and even Ferrari. Needless to say, this dude is living the dream.
The Janoskis are Nike's new staple sneaker, and this year they finally got some sick colorways to back it up
We countdown the craziest and coolest sneaker collabs of the year that was
Get ready because Nike Snowboarding is going to release a two-part snowboarding video called "Never Not."
The commercial for the video just premiered and it explores the two sides of snowboarding ("For every dream, a nightmare....For every win, someone who loses it."). It all seems a little high-minded and philosophical, but the level of riding can't be denied. With a team that features Nicolas Müller, Danny Kass, Halldor Helgason and Scotty Lago, "Never Not" should be one of the must-see snowboard videos this season.